Well done Bradford City AGAIN

https://www.bradfordcityfc.co.uk/news/2019/february/201920-season-tickets-on-sale-today/

Would love our owners to do something like this

 

Brilliant.

 

Yes when your on a low income,life can get you down,back in the day you could go to the game on a Saturday and shout and cheer and release a bit of the weeks work stress out of you,plus gave you something to look forward to,loads of family's cannot justify going to football now because of the expense,well done city

 

Very impressive I must say.

 

Yeah it's really good being on the cusp of relegation back to the 4th tier again.

 

There wouldn't even need to be out of pocket. They can do a offer where how much we pay depends on how many are sold. We pay the same price as this season and then depending on how many people get behind the offer, depends on how much we get paid back to us.

It's good tickets for next season are already on sale for those wanting a head start by getting it paid quicker. I know of Huddersfield fans who have paid already for next season too.

 

That is absolutely fantastic. A proper, fair amount to go and watch football with a variety of options for those with low income. That's heartwarming that a club is making that happen

 

This is a thread praising Bradford for giving something back to their fans in the form of cheap season tickets. Are you saying you wouldn't like to see something similar at Barnsley?

 

Wow, that's a fantastic initiative but I can not see it ever being replicated here.

Early bird will probably go on sale beginning of April at 350-400 then finish end of month and be priced at 400-450.

Happy to hold my hands up in a few months time if I'm wrong though lol

 

We're too yitten to do it.
Now here's a suggestion..... if we get promoted then offer all adult s/ts no matter where in the ground for £200, juniors and seniors pro rata, and keep those prices even for people who haven't had a s/t this year or recently and want to jump on the bandwagon next season.
This would be a great way to thank us for our fantastic support.
If we don't get promoted then maintain the current price structure.

 

It's unfortunate really, we shouldn't have to praise a club for offering fairly priced tickets. The FA should introduce a match ticket (standard seat - VIP's fair game) and season ticket price cap that is affordable to working class people. I can never stump up 300-400 quid for a season ticket even though I'd love to, and because of poor credit history (due to ill health 3 years ago and the associated debt) can't get on finance - and then as a result of that get stung by ridiculous prices on the gate when I do have a half-decent pay day.

TV revenue needs filtering down the leagues more and should remove the need for extortionate ticket prices. Give clubs a deadline of 2024 to bring season tickets down to a hundred quid, and give them 5 years to adjust their income/wage structure. Players won't be killed by getting £2500/week instead of £3500/week.

And I don't buy the argument that the Premier League clubs would start struggling in Europe - at the moment most of them have double the budget of most European competitors, with both domestic and foreign moneybags clubs being funded by gazillionaire owners and not gate receipts or even TV money to a degree.

 

Not at the cost of having a ***** team, we’re hardly ripped off as it is.

 

It’s a great deal. But make no mistake - the club will lose money on it. It has to be a decision on long term numbers and not short term finances.

For us, it’d cost more for stewards, more for policing, more in terms of other staff and importantly the loss of circa. 2k pay on the gate fans at full price for each game. A lot of these 2k will simply get a cheap ticket and attended when they want.

It’s a great idea, but it has to be seen as a long term investment and the short term loss has to be palatable.

 

It ad' be interesting to see how many fans would stay season ticket holders should the prices go back up?

 

Huddersfield offer low tickets as well - neither club doing well... Has this affected their budgets? It's a good idea but will it work in the long run

 

Neither club doing well???

Huddersfield got to the prem on those prices.... It is proven that every prem league club could play with an empty ground and not miss the season ticket income due to the sheer shitwad of cash that is thrown at the top tier these days in both TV rights, Sponsorship and prize money at the end of each season.. Finishing bottom means just this season you will have had £100 million pumped in.. then only after that start adding to that any merchandising, season tickets...

Yes higher wage bill, but there is nothing saying you have to go stupid if promoted, but of course they also receive parachute payments to promote poor financial management whilst in the prem and also to promote an unlevel financial advantage in the championship over other clubs...

 

I'm sure with extra income it could have gone into the funds - team rock bottom and maybe could have done with a little more revenue. So you'd say Bradford were doing well then

 

Of course we are. All football fans are ripped off, the prices are ridiculous for all of us. Don't think that because there are more expensive clubs out there, that Reds fans are somehow getting a great deal. We are not. The whole thing stinks and we only put up with it because we're crackers, each and every one of us.

Well done City, I reckon. It'll never catch on but good luck to them.

 

Bradford were always a poorly supported club, even when they were in the top flight.
These kinds of policies have broadened their support level, but in income terms it is debatable how sustainable this is, if you are going to aim to be a top flight club.

I do think there are lessons to be learned from it though & fair play to them.

They could well be a 4th tier club next season, so they may need to virtually give away tickets to get bums on seats.

As i see it there are too factors in such a policy, the capacity of the ground & the elasticity of demand, which determines at what price you maximise revenue. I suspect there is a middle ground somewhere between our approach & theirs, given we have a higher historical core support level & until something is done regarding the West Stand, a lower capacity to seat & sell food & drink to home fans.

 

£330 x 10,000 is 3.3m revenue

£150 x 18,000 is £2.7m revenue (very broadbrush assumptions on early bird last year and guesstimate volumes if we could split the away end and find a bit more room in the west. And would we get that many season tickets sold...and is it a good thing to sell so many season tickets at the expense of walk ins and people who may spend more now and then?

You should hopefully get more merchandise (though not sure how much of that comes back into the club now)… and sell a bit more food and drink... if any of that finds its way into the club... or if they even bother to cater for that... and there would likely be more policing costs and more stewarding.

Personally, I wouldn't do it. A £1/2m voluntary reduction is a decent chunk of money and impacts on what you can do, or, you're trying to find income streams from elsewhere. As the owners have stated they are trying to maximise revenue streams, I'd suspect the chances of such a thing happening are somewhere between anorexic and nil... but maybe a one off here and there has merit.